Bevor eine Bar profitabler, effizienter und stabiler werden kann, muss klar sein, wo sie heute wirklich steht. Warum echte Bar-Optimierung nicht mit Aktionismus beginnt, sondern mit einem Audit, das Zahlen, Abläufe und operative Realität zusammenbringt.

A guide to making at least 81 delicious cocktails that are better than most bars out there!

“What is a cocktail?”

I was recently asked this deceptively simple question. It turns out the answer is a lot more complicated than it seems. The more I thought about it, the more difficult it was to explain.

A bar is a funny place. People come in to be served drinks and treated well. They come in to forget their problems and, more often than not, they come to a bar to have fun. When I started working at the bar I often equated having fun with being drunk. Drinking cocktails…